Racheal Cook joins our host, Diane Helbig, to talk about the audience you need to reach your revenue goals this year. Racheal sees many small business owners underestimating the people they need to be in front of to make their businesses profitable. Often they’ve been advised to start with a low cost offer to draw people in – but Racheal’s crunched the numbers and can tell you why this isn’t working for you. We get real about conversion rates, the costs of growing an audience and setting realistic sales goals.
Racheal is a business strategist and host of the Promote Yourself to CEO podcast. She’s on a mission to end entrepreneurial poverty of time, energy, and money for women business owners. Over the last 16 years, Racheal has helped thousands of entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. Access Racheal’s Get Paid Calculator, mentioned on the show.
If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today.
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Listen to the entire episode at Accelerate Your Business Growth.