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Grow Through Challenge With A Value Shift




In times like these we have to be creative. In this video I talk about looking at the value you bring to see if there are new markets you could serve. There may be an opportunity to modify your offering so it is valuable for a market that has arisen from today's challenges.


Stay in a value mindset - not a sales mindset. What problem does your product or service solve? Who values that solution? Now, who else might be interested in what you bring to the marketplace?


Get creative. Think about your product/service from different angles. Shift where it makes sense.


#sales #smallbusiness #covid19 #targetmarket #value

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